This is a good question to ask for the cosmetics vertical. What foundation finish makes you look good? Read more here about, how to help shoppers discover accurate skin tone and undertones? You can use technology such as skin tone quiz that will help in segmenting shoppers on the basis of their skin shade and hence recommend correct products. Shoppers generally have doubts about their shade and which product from a beauty brand’s catalogue would be ideal for them. Knowing about the skin tone of your shoppers will help you in recommending the right product that should go with their skin tone. This is one of the most basic and important questions that any beauty/cosmetics company should ask. Here are 5 best questions one can ask in any of such foundation quiz.

For example, “The Foundation match quiz”, “The Foundation Finder quiz”, “Shade finder quiz” etc. In order to achieve this, a brand needs to be smart in engaging shoppers and capturing the Zero-party data.Īsking customer preference and choices in the form of an interactive quiz is the best way to collect data about their product liking.Īlso read a proper explanation about what is foundation shade finder?Ī lot of beauty brands have introduced this data with several names synonymous to beauty quiz and have marketed it. A & B #momentoftruth Mostly A's - Cool undertone (pinkish tone) Mostly B's - Warm undertone (slight yellow tone) Mostly C's - Neural undertone (combo of both) I am neural tone.Every beauty brand tries to provide a layer of personalization for their shoppers to get ahead of their competition – providing better and fast services, quality products, the right products, discounts, etc.

Write down the letter that best suits you and tally them at the end. There are 3 undertone categories: 🧡 Warm 💙 Cool 💜 Neutral Did you know your undertone doesn't change no matter how pale or tan you are which means both fair and deep skin tones can be cool undertones and vice versa.

Makeup Måmå - Quiz Time - Do you know your skin tone? It can be hard to find your perfect match in concealer and foundation and even harder if your are not certain of your undertone.

Best foundation for your skin quiz